As per the title.
Means that the monetary value is the same to everyone, 10k to someone who has millions per day is a drop in the ocean and doesnt really motivate.
Changing to say, 5% of the daily revenue (someone on 300k revenue per day would get 15k a day; someone on 1mil would get 50k) would equalise out the bonus so that people are more motivated to log in every day, since if people don't login for 10 days when they're earning 1mil a day that would mean lost revenues of half a mil.
Not fixed up on %, just used what was there as an example.